← marketing-mindset

Cold email warmup planner

A new sending domain has no reputation, so the first three weeks are a scheduling problem, not a copywriting problem. Fill in the four fields: the schedule is computed in your browser, nothing is sent anywhere, and no address or campaign data is stored.

DayDateSendsCumulative

The four stop rules

How the ramp works

Day 1 starts at 20 sends (or your target, if it is smaller) and each following day is 50% more than the previous one, rounded, and never above the target. That is the shape most receiving filters expect from a domain that is building history. If you have several mailboxes, split the day's volume between them — one mailbox pushing the whole day is a signature, not a strategy.

Check the numbers before you send

The schedule tells you when you reach full volume; the test-size planner tells you how many contacts an honest test needs; the kill-rule calculator tells you when to stop. Use all three before the first send, not after the third.

Do it for you

The same ramp, the authentication records and the sequence are what the marketing engineer engagement covers: Sprint $900, Engine $1,900/month, Full Build $2,900.

Write to me on Telegram →

Related free tools: deliverability checklist · test-size planner · kill-rule calculator · AEO readiness checklist · JD generator · llms.txt generator

The same ramp as a CLI: npx marketing-mindset warmup

Schema: FAQ / Q&A schema generator — copy-ready FAQPage JSON-LD with the answer-length and phrasing checks.

Also: Service / Offer schema generator — copy-ready Service + OfferCatalog JSON-LD with the price, url and description checks.

Also: UTM + GA4 event naming builder — the tagged url and the event name that ends a test, with the checks that decide whether the number is readable.

Also: AI crawler robots.txt generator — who may cite you and who may train on you, written as robots.txt groups you can paste.

Also: A/B verdict calculator — was the difference separated from zero, and was the volume ever above the floor the observed lift needs?

Also: honest test queue planner — turn volume into a queue: the floor per arm, the days each test needs and the day each verdict lands.

Also: what one honest test costs to finish — the contacts a verdict needs, the days it takes and how many funded tests a budget carries.

Also: which step of your funnel can fund a verdict — the floor, the events each arm sees in a month, and the months a readable unit takes at your volume.

Also: which of your channels can actually fund a verdict — floor per arm, months to verdict, the cost of one full two-arm test and the channel to run first at your volume.